News

Resonate's The Wave @92FM is bigger than Pipeline in Hawaii

 

Sunday 13 December, 2015


While the attention of the world’s surfing community is on Pipeline, Australian based Resonate's station in Hawaii, “The Wave @ 92FM,” has crashed through for its maiden win 12+ on Hawaii’s Big Island.


“The Wave @92FM" is now the most listened-to station on the Big Island. It leads its closest competitor by over 17,000 listeners according to the Eastlan survey results released on the weekend, which measures the 28 signals that are heard on the Island.

The station recorded a staggering 62% increase in cume, all people 12-64, Monday to Friday.

The Wave’s breakfast show, “Sandy and Kapena in the Morning” launched 12 months ago, also recorded a clear victory 12+ cume, leading their closest competitor by over 14,000 listeners.

Director Sally Dobson paid tribute to the Resonate Hawaii team on the Big Island saying, “We’re thrilled for our Hawaiian team who are being successfully led by GM Will Zucker. It’s hard to believe that just over three years ago the station was off the air. It’s literally been built from the ground up, and today’s result caps an upward trend that has been very clear over the past two years.”

Director Rex Morris added, “We couldn’t be prouder that Resonate’s brand of radio has been so stunningly successful on the other side of the Pacific. The Hawaiian team has been brilliantly supported by Daniel “Smithy" Smith who crafts the formats."

Resonate Hawaii’s Alternative station, “The Beach” was also inside the top 10 rankings, despite being heard on only one side of the Big Island. Plans to take the brand island-wide in 2016 are well advanced.

Disclosure: Resonate is an advertiser with AsiaRadioToday and radioinfo.com.au

 

Read more at: https://www.radioinfo.com.au/news/resonates-wave-92fm-bigger-pipeline-hawaii © Radioinfo.com.au

 

 

 

 

Queensland radio company triples its size with latest acquisition

 

Friday 30 October, 2015

 

Queensland company Resonate Broadcasting is expanding, adding eight commercial radio stations, in six regional Queensland markets to their existing stations in Charters Towers and Longreach to create a radio network that will reach nearly 40% of that state.


Added to the Resonate Broadcasting suite of stations are 4LM Mt Isa, 4HI and 4EM Emerald, 4SB Kingaroy, 4DB Dalby, 4ZR Roma and 4VL and Triple C FM Charleville, all former Macquarie Regional Radio Network frequencies. All will be rebranded under the Resonate Regional Radio Network.

The Resonate Broadcasting network will now comprise three FM radio stations and nine AM radio stations in Queensland.

Director Rex Morris said,

“We have always thought that these stations would be a perfect fit for our existing duopolies in regional Queensland. While we’ve had to be patient for the opportunity, we have a vision to grow this network with an increased focus on local programming, with the intent of giving the communities we serve a voice.”

Director Sally Dobson said, “Resonate Broadcasting’s vast Queensland network will now cover the diverse rural communities that make up western and central Queensland, from the South Burnett district, to Roma, the sheep and cattle districts of Charleville and Longreach, to the mining centres of Emerald and Mt Isa.”

Both directors of Resonate Broadcasting have extensive radio experience.

Rex Morris has 34 years experience in the radio industry, including 23 years with SCA, the largest broadcasting company in Australia. He spent 17 years there as an executive, with the majority of his career spent at B105 and Triple M Brisbane. He was Australian Commercial Radio’s Program Director of the Year in 2000, and has also consulted to Malaysia’s largest radio group, Astro, for the past 6 years.

Sally Dobson has over 25 years experience in the industry and prior to Resonate Broadcasting, Sally was a radio consultant with ESP Media, working with Australia’s largest regional network, along with clients in Europe and Asia. She is currently a freelance consultant to clients in China.

Resonate Broadcasting was founded in 2008 with its purchase of 4GC and Hot FM in Charters Towers, and 3GG in Gippsland, Victoria.

Resonate Broadcasting also owns and operates two radio stations on Hawaii’s Big Island, including the market leading “The Wave @ 92FM."

 

Read more at: https://www.radioinfo.com.au/news/queensland-radio-company-triples-its-size-latest-acquisition © Radioinfo.com.au

 

 

 

Resonate’s next International Move

 

The Resonate Group has fast turned into a success story, both here and in the USA. With two successful Hawaiian radio properties and stations in Queensland as well, a couple of members of the Resonate Management team have formed a new radio consultancy to expand into the Southern Hemisphere’s biggest and emerging radio markets.

Keith Fowler and Rex Morris have formed a new radio consultancy called Resonate Project Group.

We talk to Keith Fowler about the markets they are looking at, their point of difference and how it all came about.

Blair: So Keith, this is the next step for you guys, how long have you both been thinking about doing it?

Keith Fowler: The Resonate Project Group has been in the making for about twelve months. Rex and I had been sharing "radio stories" and joking about our "non typical" CV 's. We began to realise that we had a lot of both shared and individual experiences from a number of different parts of the world. That between us, we had done a lot of "start-ups or turnarounds"

It seemed like the basis for a business.

With "skin in the game" in Western Queensland and the Big Island of Hawaii it was apparent that from time to time our solutions (particularly in Hawaii) were being influenced by knowledge gained in developing international markets not exclusively from our expertise in major mature markets.

Ownership also brings its own set of learning and experience.

 

Blair: What do you see as being the biggest challenges for breaking into the market, what will be your point of difference with the Resonate Project Group?

Keith Fowler: One of the challenges in Asia is developing major market solutions but in (by Western standards) small market economies. Our current and past experiences have us well placed to deal with this.

From our experience it was evident that there needed to be a new consultancy model. Based on our Asian experience we believe we have addressed the major concerns about international consultants.

We seem to have racked up a fair amount of unique experience and both Rex and I share the view that knowledge not honed and shared loses its currency and eventually its value.

 

Blair: So you will make a start in Asia.  Are there any other markets you are looking at taking on?

Keith: Resonate Project Group certainly is intended to have an Asian, Middle East and sub-continent focus but we'd happily take on an Australian client should there be interest

 

Blair: How long do you and Rex actually go back?

Keith: Rex (left in photo) and I go back a long way to the original Austereo days in Brisbane. I am genuinely excited to be involved in this partnership under the Resonate banner. There are already numerous and ongoing animated discussions about all aspects of the business. I believe ,that we bring an offering based on unique skill-sets and expertise coupled with hands on, at the coal face experience, that is relevant in today's multi faceted media marketplace.

 

Blair: Good luck to you and Rex with it all!

Keith: We've hung out the shingle...time to start working the phones.

Published on Published on Thursday, 05 February 2015 06:00

- See more at: http://www.radiotoday.com.au/news/whats-new/6258-resonate-s-next-international-

Keith Fowler and Rex Morris launch Resonate Project Group

Read more at: https://www.radioinfo.com.au/news/keith-fowler-and-rex-morris-launch-resonate-project-group © Radioinfo.com.au

Keith FowlerExperienced Australian radio operators Keith Fowler (pictured) and Rex Morris have formed a new radio consultancy called Resonate Project Group (RPG).

RPG offers a new perspective on radio consultancy with their key point of difference revolving around radio ownership and their collective experience in Asia.

Morris has a broadcasting career that has spanned over 30 years, 23 of which were spent with Australia’s leading radio group, Southern Cross Austereo (SCA).

Fowler’s 40-year long career has seen him work in markets as diverse as Malaysia, China, India and the US.

He has held virtually every position in a radio station from entry level commercial transfer, to audio producer, announcer, music director, content director to upper level management.

Director Rex Morris said: “When it comes to radio consultants, we’re the ones who have ‘skin in the game’ as owners, and can point to our own track record in Australia and the US when it comes to starting from scratch and achieving results in a short time frame.”

Director Keith Fowler added: “We believe we have an understanding of what clients in Asia, the sub continent, and the Pacific want, and how to deliver it. We can deliver on the creative and commercial aspects of the business, and create meaningful IP that our clients will own.”  

Resonate Project Group can be contacted at www.resonatepg.com.au

 
 

Number 1 again for Resonate’s - The Wave

 

Australian owned station The Wave on Hawaii's Big Island has taken number 1 again in both cume and share. It’s only the second survey for the station and backs up on their debut last year.

The Wave is the number one station for cume on the island under 65, its cume percentage grew from 23.9% to 26.9%. In 12 to 54''s cume is up from 30.7% to 33.8%

Resonate Hawaii Director Rex Morris said: “Today's result is a testament to having the right strategy executed by a passionate team, who we could not be more proud of.”

Resonate Hawaii are looking to build on their result in 2015, having launched a new breakfast show on The Wave with local radio favourite Kapena Boyd and Big Island stand up comedian, Sandy Choi (pictured with Rex Morris).

Resonate Hawaii's Hilo based alternative station The Beach grew in the latest survey to claim the number two cume position with 21-44 men.

 
- See more at: http://www.radiotoday.com.au/news/whats-new/5948-number-1-again-for-resonate-s-the-wave.html#sthash.syJAeRlb.dpuf

 

 

Rex Morris's Incredible Journey into Regional Radio Ownership

 
Tuesday 23 September, 2014
Stockmans Hall of Fame, Longreach. Photo: Wikipedia

Part Two of Peter Saxon's chat with Rex Morris.

Despite some doomsayer predictions that the days of old fashioned terrestrial radio are numbered, commercial stations very rarely come up for sale. And when they do, they still cost a bomb.

But are the returns still worthwhile? “Our belief is Yes,” says Morris emphatically. “We put our money where our mouth is. Provided you have the right people in place, you can run a very profitable business.”

After a life spent working for others Rex Morris and his partners Sally and Guy Dobson were determined to become station owners. Which is a pretty big step - particularly for people who have well paid, high profile and relatively safe positions within, arguably, Australia’s biggest media organisation.

While Dobson remains Chief Content Officer at SCA, last year, after 23 years with the company, Rex Morris severed his employment to concentrate full time on his own organisation, Resonate Broadcasting.

Not only did the regular pay cheques stop coming, but his own assets were now on the line.

Morris recalls having to come up with the cash for the first duopoly Resonate bought in Charters Towers, Qld. “We put what we had on the line to buy it, the same way you buy anything. You go to the bank and you say ‘We’d like this much money to buy something.’ And the bank says, Okay, where’s the equity coming from?’ 

“Because I’ve always wanted to do this, what I’ve done is made sure that I’ve saved money. I’ve bought real estate.

“We put all our cards on the table. As a group of people, the one thing we have is absolute trust in one another. If you don’t have that, it’s never going to work because you end up knowing absolutely everything about each other,” says Morris.

As he explains, they could have raised money easily from a number of sources. Keeping control of the company would have been the hard part.

“Interestingly enough, when we bought Charters Towers, we received a lot of approaches from people with a lot of money. There are a lot of people in this country making a lot of money but they’re not necessarily doing anything interesting on the way to making that money.

“We were surprised that people were approaching us saying, wow, that looks interesting can we be a part of that? As we were just starting out we thought two things; firstly, we’ll just risk our own money and not anyone else’s. And secondly; why would you start up a company just to straight away hand over control to share holders? So, we respectfully declined all offers but we were very flattered with the attention we received,” says Morris.

Moving out of a city based national network job and into ownership of a tiny regional network has, he admits, been a steep learning curve. “I was so humbled to sit in a CRA regional radio committee meeting. It’s actually about learning an entire side of the business that I’ve never been exposed to, but on a regional level. 

“Regional broadcasters have lots of opportunity and lots of challenges. And to hear the experience in the room every time I sit down with them is a massive learning curve for me.

“I was listening to Ron Camplin (Bathurst Broadcasters owner) speak last year and I thought, ‘wow’ this bloke’s easily the oldest bloke in the room and he just nails the topic we’re talking about brilliantly. 

“I was sitting across the table from Kevin Blyton (Capital Radio Network owner) a couple of weeks ago at the CRA offices (in Sydney) and we were debating something - and here’s a bloke with a wealth of regional experience and he owns a capital city station (6IX Perth) and he was talking us through an issue around financial reporting. And I thought it was amazing to be picking all this stuff up in board room with my peers. Admittedly, I’m probably the youngest there and probably got the most to learn on several levels when it comes to regional radio,” says Morris.

While station ownership is thrilling, there are some things about the old job at SCA for which he retains a fondness. 

“What I miss the most is the coaching aspect of what I do,” says Morris “I still do that from afar with team members in our company, but certainly the level I was coaching at (directly) with team members is what I miss the most.

“It’s interesting who maintains contact. I’ve been surprised at the people who’ve reached out and only disappointed at a couple who haven’t. I now know that when you leave a position like the one that I had (at SCA) the calls that you’ll get returned are generally from people whose calls you returned when you were in a position to return calls and help other people. It’s just doing the right thing in a business sense. A lot of people still return my calls, which is great.

“I still have a creative outlet, I’m looking at music logs in Hawaii pretty much every week. I’m still doing things like writing packaging for Hawaii which I really enjoy. I enjoy coming up with sales solutions and working with the guys in programming in our regional markets. So, I do have that outlet and I’m very fortunate with that.

“At the same time, the benefits of doing what I’m doing now clearly outweigh where I was. I get to be an attentive father to a five year old and I’ve got to tell you, that’s amazing. I’ve dropped into the right place at the right time in my life for everything what I’m doing,” says Morris.

It’s taken six years for Resonate Broadcasting to acquire five stations in three small markets in Australia as well as six call signs on The Big Island of Hawaii. Clearly, there are still plenty of challenges yet.

“The challenge is scale,” says Morris. “For a network like ours, the challenge, purely and simply, is scale. It’s taking what you know and taking what you know works and applying it to your business. And trying to grow that small business into a medium business and then, hopefully into a large business.

“I’m still as excited about radio now as I was when I was that dorky little kid listening to skip frequencies in the bedroom.”

Read Part One here. Subscribers only.

2008. Resonate Broadcasting founded and purchased 4GC and Hot FM Charters Towers, along with 3GG Gippsland.

2011. Resonate Hawaii purchases KTBH on Hawaii's Big Island. (Station is "dark." Not on the air.)

2012. Resonate Broadcasting adds 4LG and West FM to it's Australian network.

2012. Resonate Hawaii purchase KHWI, KHBC and KIPA on Hawaii's Big Island. (Stations are "dark." Not on the air.)

2012. Resonate Hawaii combine KHWI and KHBC to create the "island-wide" CHR "The Wave @ 92FM"

2013. Resonate Hawaii launch KTBH Kurtistown/Hilo as "The Beach." The Big Island's Alternative station.

2013. Resonate Hawaii achieve a number one result with "all people under 50" on Hawaii's Big Island with "The Wave" in the Eastlan survey. 


Read more at: https://www.radioinfo.com.au/news/rex-morriss-incredible-journey-regional-radio-ownership © Radioinfo.com.au

 

Expat Files : Keith Fowler (Pt 1)

 

Keith Fowler has 40 years experience in radio,  television, press and new media.

If we listed every role he has had, and every station he has been with, the intro would be longer than the article. However, he has worked with Austereo in Australia, and has spent many years overseas working in Malaysia, Japan, Indonesia and India.

For nearly four years Keith has worked with Adrep China Advertising Services as General Manager Radio Operations guiding the MY FM brand, which now has 8 stations across China.

Suffice to say that 'Chooky' is a legend of the biz. Today he writes about being paid for having a hobby.

We generally don't break articles into 3-parts, but on this case we will because a: Chooky's article is bloody long, and b: it's brilliant and too good to edit down. Enjoy part 1:

 

Keith Fowler

 

I started writing this article while travelling on the Very Fast Train from Shanghai to Beijing.

1200 km’s in just over four hours.

I was surrounded by people working, texting, gaming, phoning, surfing, relaxing watching movies, using all manner of mobile devices, predominantly mobile phones, but IPads and Samsung Galaxy’s, some authentic, some not so ☺, but all functioning.

The train was streaming live Chinese TV on wall screens.

As we hurtled thru’ the country side at speeds up to 320 km/hr I watched Yangtze River delta farmers planting rice in the same way they have for thousands of years.

MY FM has just launched a partnership with a station in the north of China. Our first client is Porsche and our second is likely to be a local corner restaurant  run by a family of three (Mum Dad and son or daughter) that seats 16 people and is open from 7am until 11pm seven days a week.

This generally is the paradox and the extremes that typify Asia, cutting edge crashing into low tech and elite level sophistication rubbing shoulders with the traditional.

Working in a foreign country is a wonderfully rewarding experience both professionally and personally, but you do have to embrace it.

You can’t work 9 -5 and at the end of the day bolt back home, to a comfort zone, of cupboards, stocked with Vegemite, Four and Twenty Pies, Golden Circle Beetroot and Violet Crumbles and relax watching international tv ,surfing familiar websites and living on facebook .

Knowing the location of every Pizza Hut, McDonalds and Starbucks, is probably a fair sign that you are not connecting with the culture, the audience or your team at the level you need to.

Back in 1999 when I left Australia to become the Group Program Consultant at AMP Radio Networks in Malaysia, I had erroneously and short sightedly figured I would take holidays every three months and do the job in 12 week slices.

“Hey Australia was only 5 hours by air and Asian airfares are ridiculously cheap” I thought.

It rapidly became very apparent that this approach was impractical and more importantly would ultimately short change me and my employer. 

The first six months was a sensory and data overload. An experience repeated with each new country I have worked in.

The expat experience actually forces you to get deeply immersed and totally involved, 361 degrees and 25/7 .

Being in an unfamiliar country surrounded by new sights and sounds and smells COERCES you to pay attention to everything.

No family network, no connections, no lifelong friends, frees you up to submerge yourself in every facet of your “gig overseas” 

So what have I learnt?

 

In part 2 of 'The Expat Files' with Keith Fowler, Chooky will list the lessons he has learnt from his time overseas. You can read part 2 here, and you can drop Chooky an email here

- See more at: http://www.radiotoday.com.au/guest-writers/the-expat-files/666-expat-files-keith-fowler-pt-1.html#sthash.liERQaQX.dpuf

 

Expat Files : Keith Fowler (Pt 2)

 

Keith 'Chooky' Fowler is one of Australia's and Asia's most experienced radio executives, and he's certainly one of the most travelled.

Earlier this week, Chooky shared his perspective on working in Asia, and more recently, as the General Manager Radio Operations for MY FM in China. 

If you are yet to read Part 1, you can here. Today, in Part 2, he outlines some of the lessons he has learnt.

So what have I learnt? Firstly, no one is listening to the radio;

Well not on radio's….

A major percentage of people under 40 are listening on mobile phones and Mp3 devices and to a lesser extent (although it varies from country to country) in cars.

So you are generally competing with everything on their mobile phone for their attention, you need to be in their face on this space.

In China we have been running a long campaign reminding listeners when they upgrade their mobile phone to make sure that it has an FM radio as an embedded option.

Because in Asia nobody is buying radio’s…but everyone is buying mobile phones. Set penetration in Asia is not at the saturation levels of the west. Potentially your first strategic challenge!!

An FM radio in a mobile phone is allowing old technology to reinvent itself as new technology. 

Get social go mobile;

You need to get a serious grip on social networking

When asked “what is the one thing you can’t do without” the majority of people answer “my mobile”

Everyone has a mobile phone, lots of people have two, one for work, one for pleasure. Their lives are stored on their mobiles

Here, mobile phones take the place of laptops or tablets

Instant Messaging rules. People text more than they make voice calls.

Everybody blogs.

Everybody takes photo’s/video of everything.. including the food they are about to eat at restaurants (true story).

Just like everywhere else in the world, the challenge is to be a relevant, irresistible, entertaining part of people’s everyday lives.

Back to basics is stimulating;

In most of Asia format radio is a relatively new concept, block programming and the jocks picking the music is commonplace.

So you are likely to find yourself in situation where you are literally executing format radio from square one. No story arcs… no superstar talent.. no on line music testing.

You’ll be crafting formatted music stations from the ground up. Designing clocks, formatics, formguides and building breakfast and drive teams from scratch.

But you’ll be doing it with young, talented, smart, enthusiastic teams who generally want to learn everything you have to teach them.

The combination of expertise and intelligence and east and west is powerful. Look forward to creative compelling content and unique product.

In Mumbai a discussion about the English phrase “what ever floats your boat” turned into “vote for the boat”. A major promotion highlighting the fact that politicians, in Mumbai , claim prior to every monsoon season that they have eradicated the flooding problem, yet every year there are serious floods. The radio station gave away 16’ dinghies in a “where will it flood first” sweepstake.

In China almost every announcer sings (at a really high standard of excellence) and lots, dance or play a musical instrument.

We have been doing Station Mini concerts for clients and the public, that consist entirely of performances from Announcers, and that “demonstrate the format”, lasting about 90 minutes.

They’re inexpensive to do slick, professional and becoming increasingly popular.

They give non listeners a clear indication of what the station is about. They position the announcers as entertainers not jocks. 

The programming is the easy part;

To be a successful programmer in Asia you need skillsets beyond those normally associated with content, product and brand.

If you are privileged enough to score a gig in Asia your programming “smarts” will largely be adequate enough for you to do a very good job. The pressure will come from having or developing the ancilliary and peripheral skills required to succeed, grow and prosper.

Try to learn the local language;

It earns you respect and speeds up EVERYTHING

Do not date the staff;

Regardless of, how much of an attractive option it appears, and how many willing participants there seem to be, it will damage your ability to get the job done, sometimes TERMINALLY.   

Patience;

In the west patience and humility are seen as virtues. Here they are a STRATEGY. You need to be infinitely patient.

It doesn’t mean that you shouldn’t set goals or strive for outcomes. It just means you need to accept that in some instances the gains will small and take more time than you might expect.

Just because your content director/music director does not appear to get what makes good clock structures and the “spoke theory” in a reasonable period of training does not mean he/she is stupid. He or She is likely to be smart enough to be building computers at home in their spare time (true story).

You should take the view that most miscommunication is your fault.

You need to constantly check that what you said or demonstrated was understood as you intended.

Working in an environment where potentially everyone including you (if you have picked up the local language) is using their second language is a fascinating exercise but fraught with “misunderstandings”.

Be humble;

In this fresh environment where you are the new expert, it is easy to be brash.

Just remember the veritable slew of consultants who rolled in to tell us how it was meant to be done. Ultimately a lot of what they told us turned out to be true…. but it was the manner in which they told us

You may be treated like a god, you may feel like a god. Don’t act like one!!!

SPREAD the CREDIT

You’re the “white guy in a tie”

You will be expected to be the guru and have all the answers.

But don’t assume all the answers will come from you.

After you’ve taught and tested your team(s) trust them enough not to micro manage them.

In India we wanted to do OB’s but quality OB equipment is incredibly expensive. Our production guys devised an OB system using 2 laptops, wireless broadband, and FTP.

We did OB’s from the opening of the Delhi metro rail system on a train, from the exclusive movie premiere of a Bollywood blockbuster conducted by a competitor, from the back row of the theatre. (or so they thought)

We actually did it from the premiere, conducted for suppliers at the same complex, at the same time, but in a different theatre.

Be insatiably curious;

This is an amazing chance to discover and experience new things in every facet of your life.

From a work perspective there is the opportunity to generate new solutions, by being out of your comfort zone and not surrounded by “conventional wisdom”

 

In the final part of 'The Expat Files' with Keith Fowler, Chooky will list the final seven lessons he has learnt from his time overseas. See it here.

You can re-read part 1 here, and drop Keith an email here.

 

- See more at: http://www.radiotoday.com.au/guest-writers/the-expat-files/686-expat-files-keith-fowler-pt-2.html#sthash.HcKUzSCv.dpuf

 

Keith Fowler has 40 years experience in radio,  television, press and new media.

He has written over the past week on his experiences and lessons from being involved at a senior level in radio in multiple countries in Asia. Today, in the final instalment, he continues with 'lessons learnt'.

You can re-read Part One here, and Part Two here.

But now onto the final few lessons:

 

Keith Fowler

 

Work hard, get your hands dirty; 

Lead by example, but don’t work too much harder than the team. Just  enough in front to keep everybody following.

Make sure you make a difference;

The big criticism of expat workers thru’ out Asia is that we don’t leave anything behind or make a lasting contribution. Whilst you might be helping to improve people, structures, systems, processes and outcomes, people tend to forget when you are working with them every day how much things are evolving.

“You are a guest bring and leave a gift”

Make your influence lasting and tangible. Give your team copies of presentations, takeaways, useful books, etc. Things that people can physically go back to long after you have gone.

You will be an agent of change, even if it is not in the job description;

Use this power wisely. No change just for changes sake. 

By virtue of being a foreigner with a different background, conditioning and viewpoint, you can demonstrably and positively change the way things are done.

You have international expertise knowledge and experience, a lot of which is universal, and transportable,

A fair amount of what you know needs to go thru the local filter, be adjusted and polished before it feels homegrown.

Some of it, leave at home where you found it.

However your genuine advantage or value is that you see things, that the locals take for granted, in a new and possibly different light and so can generate fresh perspectives…remembering that some of these angles may not resonate with the audience.

Be prepared to improvise

In the world of “American expenditure and Asian revenues”, sometimes you may not have all the resources you are used to. Steel yourself ladies and gentlemen not everyone in the world is doing AMT’s and weekly on line music testing.

Designing “old school” solutions will be a matter of necessity.

Innovation is sometimes easier

But beyond the need to improvise the chance to “innovate” will present itself almost daily.

Being out of your comfort zone in an alien environment and not surrounded by conventional wisdom actually makes it easier to get “outside the box”.

The real delight is to design build local solutions that are influenced by what you know, but that harness the local conditions, culture, idiosyncracies and the creativity of your team to deliver genuinely unique outcomes.

And finally:

WTF

Yes about once every six months you will have a “what the fuck am I doing here” moment.

A day when for all your best intentions, great planning, concise execution, you will feel like you are just not making a difference.

Trust me it it’s like food poisoning you’ll have the shits for about 12 hours and then your appetite returns.

The Gig is up!!;

The good news is that these roles tend to last longer than expected. I know lots of examples of people who took jobs for two years plus an option for a third that wound up with multiple further extensions.

However regardless of how happy you are or how successful are…. network.

Because at some point the gig will be up!!

Realistically, our roles should eventually go to locals, so it is good sense to try to find, train and mentor a successor. This allows you to keep one eye on your next step.

The thing about the expat experience is that you will meet some extraordinary people , some will become lifelong friends, some more transient.

Some just like you will be from somewhere else in the world, others will be born and bred where ever it is you are and with no desire to leave.

Either way, you are very likely to be given access to circumstances and situations not available in Australia so “work the room”.

Be open to opportunity.

In a nutshell it’s a real job and its hard work BUT it is like being paid for having a hobby ☺

 

You can drop Keith 'Chooky' Fowler an email to say 'g'day' here

- See more at: http://www.radiotoday.com.au/guest-writers/the-expat-files/731-expat-files-keith-fowler-final.html#sthash.Oqbjqnmp.dpuf